The Business Value of Social Networking
Social Media or Social Networking is not something that is just for the kids, it’s a revolution that you cannot afford to ignore. It has destroyed the barriers to communication at a speed never before seen. If harnessed properly this offers tremendous opportunity for business to not only get to know your customers better but to harness the ideas and creativity of those customers to improve the way you operate. Adi Gaskell and Jacqui Hogan discuss ways in which you can harness the power of your customers to improve your business using case studies from CMI and other companies. Find other CMI Bucks events at www.managers.org.uk
You can’t be a professional now without taking into account your online presence, or brand, so we all have a responsibility to manage this as best we can.
I personally begin around the 35 minute mark. ‘Twas a good event though.